Begin Education Fair

October 1, Yekaterinburg, Russia
Open time: 16.00–20.00
Hyatt Regency Ekaterinburg, 8 Borisa Yeltsina Street

October 4, Astana, Kazakhstan
Open time: 12.00–16.00
Radisson Hotel, 4 Sary Arka

October 5, Almaty, Kazakhstan
Open time: 12.00–17.00
The Ritz-Carlton, Esentai Tower, 77/7 Al-Farabi Avenue

October 18, Baku, Azerbaijan
Open time: 12.00–16.00
Hilton Baku Hotel, 1B Azadlig Avenue

October 19, Tbilisi, Georgia
Open time: 12.00–16.00
Radisson Blu Iveria Hotel, Rose Revolution Square 1

See fair attendance by cities and full schedule of upcoming events.

Past events: exhibition plans, presentation schedule: Autumn 2013 (Astana, Almaty, Baku, Kazan), Spring 2014 (Astana, Almaty, Baku). 

How to calculate the price of a package and book your participation? See here.


Who should participate

Universities, B-Schools, International Education Agencies, Language Schools, Prep Courses.


Exhibitor's Profile

Bachelor, Master, PhD, Language and Summer Programmes, High Schools and Foundation Programmes, Professional Certificates, MBA, Preparation for International Exams.

 

Why Begin Edu Fairs? Targeted Promotion and Three Step Registration

To attract target visitors the intensive and target promotional campaign includes: business and specialized media, popular search engines to match target requests, education internet resources, parents websites

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Getting ready for Begin Education Fairs (Yekaterinburg, Astana, Almaty, Baku, Tbilisi)

As the Begin Education Fairs in Yekaterinburg, Astana, Almaty, Baku and Tbilisi are getting closer we would like to make sure you have all the details at hand.

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Audience profile

Number of visitors:

  • Almaty, Kazakhstan – over 1000
  • Astana, Kazakhstan – over 800
  • Baku, Azerbaijan – over 500 

Age of potential students:

  • under 10 – 3,3%
  • 11–15 – 9,4%
  • 16–18 – 35,6%
  • 19–22 – 8,6%
  • 23–26 – 34,2%
  • 27–35 – 5,4%
  • over 36 – 3,5%

Exhibitor's Package

Promotional opportunities:

  • Exhibitor’s place at the Fair (table set-up) at the 5-star venue 
  • Advertising and promotion in exhibition program

Networking and market research tools:

  • Network with local agents (optional, on request) 
  • Meetings with local institutions (optional, on request) 

Logistic support:

  • Free transfers to/from airport and venues (on request) 
  • Free Interpreter’s service during the fair (on request) 
  • Discounted hotel rates and accommodation advice 
  • Visa support and advice (optional, on request) 
  • Freight advice 

 

Why Begin Edu Fairs? Targeted Promotion and Three Step Registration

Every event advertising campaign is based on targeted promotion of each exhibitor and its educational programs. 

The online channels we use are:

Additionally, we might also engage some offline activities as well:

  • Personal invitations to school directors
  • Posters in schools 
  • Fliers in country specific centers for international education and culture
  • Business and specialized print media 
  • Radio

All visitors of our fairs are registered online. When they register, they get acquainted with the exhibitors and presentations

The three-step registration system enables us to provide individual consultations format on the booth of each exhibitor during the fair.

  • At Step 1, guests submit their contact information 
  • At Step 2, they sign up to visit specific presentations at the fair. We guarantee you at least 20 visitors. Later, you can sit down with the most motivated ones, and thus make your participation in the fair even more rewarding
  • At Step 3, they can choose the exhibitors they would like to meet the most 

That way, audience quality is ensured. Also, after the fair you will receive the contact list of those visitors who took particular interest in your institution.

How to calculate the price of a package and book your participation?
Participation and Promotional Fees
1 fair 2800 EUR
2 fairs 1970 EUR each
3+ fairs 1690 EUR each
Presentation 1000 EUR
Mailing 780 EUR

Try Begin Planner to choose the events and promotional services of your interest, calculate the cost of the tour and book participation with available discounts.

Getting ready for Begin Education Fairs (Yekaterinburg, Astana, Almaty, Baku, Tbilisi)
1. Getting your lists ready

To get the venue prepared for the fairs, we need your contact information, a list of your institution's employees working at the fairs (for the ID badges), and a complete list of the equipment that you are bringing to the fair (for hotel security). Please fill in the form here for Yekaterinburg, here for Astana, here for Almaty, here for Baku, here for Tbilisi.

 

2. Visitor registration

We have recently introduced a new, 3-step registration system. At Step 1, guests submit their contact information. At Step 2, they sign up to visit specific presentations at the fair. At Step 3, they can choose the exhibitors they would like to meet the most. That way, audience quality is ensured. Please, fill in the brief description of your educational organization and educational programs you want to promote on the third step here for Yekaterinburg, here for Astana, here for Almaty, here for Baku, here for Tbilisi.

 

3. Presentations

If you made arrangements for a presentation, we need your presentation's title, name and position of a speaker, and a short summary. The sooner you send us these details, the better your presentation's attendance will be! Please fill in the form here for Yekaterinburg, here for Astana, here for Almaty, here for Baku, here for Tbilisi.

 

4. Booking taxi

We advise you to use our order form free taxi to book transfers to/from airport and venues.

 

5. Travel tips

For now best hotel prices are on booking.com. Please, find some travel tips here: AstanaAlmatyBaku, Tbilisi.

Photos
Contacts

For further details please contact us:

Begin Group International Development Departmentinternational@begingroup.com+7 (495) 933-1098

October 4, 2014
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