Online Promotion

Begin Group offers comprehensive online promotion solutions designed to attract the perfect student demographic for your institution, programmes or events. Our experienced team will work with you to create a customised plan or leverage individual solutions to achieve your goals.

Leveraging expertise and data-driven insights

We draw on our extensive experience working in diverse educational markets and the success of running over 500 marketing campaigns annually. This allows us to stay at the forefront of online advertising trends and identify the promotional tools that deliver the best results for our partners. We utilise a vast network of over 20 different marketing channels and platforms to reach your target audience in various regions worldwide.

How we can help you achieve your objectives

Campaign planning according to your objectives: We work collaboratively to understand your specific needs and develop an online promotion plan that aligns with your targets and budget.

Custom-made media plans: We create a comprehensive media plan that leverages the most effective channels for reaching your target audience. This may include a mix of search engine marketing, social media marketing, email marketing, and more.

Optimised budgets: Our team works to ensure your online promotion budget is allocated efficiently, maximising your return on investment (ROI).

We understand that every educational institution has unique goals. Our comprehensive online marketing solutions are designed to help you achieve a variety of objectives, including:

• Increasing event registrations: Generate additional qualified registrations for your events
• Enhancing brand awareness: Increase visibility and perception of the institution's brand among the target audience
• Boosting website traffic: Increase the number of visitors to your website, where you can showcase your programmes

Powerful online marketing tools

• Search Engine Marketing (SEM): We use targeted ads in global search engines (like Google) and locally popular ones to generate a high click-through rate (CTR) at a low cost-per-click (CPC).

• Social Media Marketing (SMM): Our SMM strategies involve precisely targeted ads across established social networks (Facebook, LinkedIn, Telegram) and user-generated content platforms (YouTube, Instagram, TikTok) to ensure you reach the right students.

• Email Marketing: We leverage our vast databases of subscribers across 50+ countries to deliver targeted email campaigns. We can segment the audience based on age, region, interests, and other relevant criteria.

• WhatsApp Marketing: We offer targeted audience selection based on demographics, location and academic interests. Our team crafts compelling messages and manages communication, ensuring an effective outreach strategy.

Whether you prefer focusing on a single marketing channel or exploring a diverse mix of content across multiple platforms, we ensure engagement with students in target markets.

Our online marketing services

Our streamlined process provides comprehensive support, allowing you to run successful campaigns without straining your internal resources.