Established in 1999 and based in Germany, Begin Group runs international student recruitment fairs and tailor-made promotional campaigns worldwide.
With 100+ events organised annually, we connect educational institutions from all over the world with prospective students from 40+ countries.
Offline fairs with remote participation options
Online fairs
With 100+ events organised annually, we connect educational institutions from all over the world with prospective students from 40+ countries.
About us
Who we are
Begin Group is a Germany-based leading provider of education marketing services and international student recruitment solutions with 22 years’ experience.
What we do
- student recruitment fairs across Eurasia, Africa, and South America
- custom-made promotional campaigns
- webinars, presentations and seminars
- digital solutions for custom student recruitment events
Where we work
- South America
- Europe
- Asia
- Africa
- 40+ countries, 9 regions, 3 continents
Autumn 2023Spring 2024Autumn 2024
28 September.
Astana, Kazakhstan
29 September.
Astana, Kazakhstan
29 September.
Astana, Kazakhstan
30 September.
Astana, Kazakhstan
30 September.
Astana, Kazakhstan
1 October.
Almaty, Kazakhstan
1 October.
Almaty, Kazakhstan
2 October.
Almaty, Kazakhstan
3 October.
Tashkent, Uzbekistan
3 October.
Tashkent, Uzbekistan
5 October.
Bishkek, Kyrgyzstan
5 October.
Bishkek, Kyrgyzstan
13 October.
Baku, Azerbaijan
14 October.
Baku, Azerbaijan
14 October.
Baku, Azerbaijan
15 October.
Tbilisi, Georgia
15 October.
Tbilisi, Georgia
19 October.
Kyiv, Ukraine
28 October.
Cairo, Egypt
28 October.
Cairo, Egypt
29 October.
Dubai, UAE
29 October.
Dubai, UAE
4 November.
New Delhi, India
4 November.
New Delhi, India
5 November.
Mumbai, India
5 November.
Mumbai, India
7 November.
Chennai, India
7 November.
Chennai, India
11 November.
Hanoi, Vietnam
11 November.
Hanoi, Vietnam
12 November.
Ho Chi Minh City, Vietnam
12 November.
Ho Chi Minh City, Vietnam
14 November.
North Africa (Algeria, Egypt, Morocco, Tunisia)
17 November.
Jakarta, Indonesia
18 November.
Jakarta, Indonesia
18 November.
Jakarta, Indonesia
19 November.
Surabaya, Indonesia
19 November.
Surabaya, Indonesia
22 February.
Tashkent, Uzbekistan
22 February.
Tashkent, Uzbekistan
24 February.
Astana, Kazakhstan
24 February.
Astana, Kazakhstan
25 February.
Almaty, Kazakhstan
25 February.
Almaty, Kazakhstan
27 February.
Bishkek, Kyrgyzstan
2 March.
Cairo, Egypt
2 March.
Cairo, Egypt
3 March.
Dubai, UAE
3 March.
Dubai, UAE
9 March.
Baku, Azerbaijan
9 March.
Baku, Azerbaijan
10 March.
Tbilisi, Georgia
10 March.
Tbilisi, Georgia
12 March.
Kyiv, Ukraine
16 March.
New Delhi, India
16 March.
New Delhi, India
17 March.
Mumbai, India
17 March.
Mumbai, India
19 March.
Bangalore, India
19 March.
Bangalore, India
23 March.
Jakarta, Indonesia
23 March.
Jakarta, Indonesia
24 March.
Surabaya, Indonesia
24 March.
Surabaya, Indonesia
30 March.
Hanoi, Vietnam
30 March.
Hanoi, Vietnam
31 March.
Ho Chi Minh City, Vietnam
31 March.
Ho Chi Minh City, Vietnam
3 October.
Tashkent, Uzbekistan
3 October.
Tashkent, Uzbekistan
5 October.
Astana, Kazakhstan
5 October.
Astana, Kazakhstan
6 October.
Almaty, Kazakhstan
6 October.
Almaty, Kazakhstan
8 October.
Bishkek, Kyrgyzstan
12 October.
Baku, Azerbaijan
12 October.
Baku, Azerbaijan
13 October.
Tbilisi, Georgia
13 October.
Tbilisi, Georgia
19 October.
New Delhi, India
19 October.
New Delhi, India
20 October.
Mumbai, India
20 October.
Mumbai, India
22 October.
Chennai, India
22 October.
Chennai, India
26 October.
Cairo, Egypt
26 October.
Cairo, Egypt
27 October.
Dubai, UAE
27 October.
Dubai, UAE
2 November.
Jakarta, Indonesia
2 November.
Jakarta, Indonesia
3 November.
Surabaya, Indonesia
3 November.
Surabaya, Indonesia
9 November.
Hanoi, Vietnam
9 November.
Hanoi, Vietnam
10 November.
Ho Chi Minh City, Vietnam
10 November.
Ho Chi Minh City, Vietnam
14 November.
North Africa (Algeria, Egypt, Morocco, Tunisia)
19 November.
Central Asia (Kazakhstan, Kyrgyzstan, Uzbekistan)
Exhibitors
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KUMON Leysin Academy
Thank you for your mail and support to my first attendance to your school fair. It was quite smooth and nice experience by helpful local team. Quality delivery of printed materials are also as expected.
Istituto Secoli
Easy to create the online school booth. 2 times presentations increase more viewers. Even though we are arts/design, 70% of students still asked if we have IT/Engineering, etc. programs not related. Thank you for letting us participate. Looking forward to attending offline…
Varna University of Management
The Latin American Online Fair was very well organized and allowed us the opportunity to chat to inspired and motivated applicants. The online platform was easy to use and supported the smooth connection with the interested students. The presentations’ moderators were highly…
Eerde International Boarding School Netherlands
The Dubai event was a positive experience and I feel definitely a growth market for Eerde. The exposure, venue, and staff support were top-level. It was a pleasure to work with Anton and his team.
University of Pretoria
The team experienced Begin Online Edu Fairs in North Africa and Sub-Saharan Africa as well organized and very pleasant and interesting events for both sessions that were attended. We feel that it is a great platform for recruitment.
Collège du Léman Sàrl, Switzerland
I would like to thank you for the excellent organized event in Tashkent. I enjoyed it a lot. The families who I met were really interested and well-prepared as future clients for our school. So far, I have 4 strong leads and very happy with them.
Clayesmore School, UK
We had a substantial amount of interest in both the Hanoi and Ho Chi Minh City fairs. We feel confident that we will sign some students up for Clayesmore and, at the very least, we are pleased to have sowed some initial seeds in Vietnam. I am sure we will be back.
University Malaya
Excellent work done by you and your team. This is more than we expected. We are happy and really enjoy the fair as well as the outcomes from it especially the supplied leads for my University.
It is also in-line with our current objective which is to generate more leads.
We…
The American College of Thessaloniki
The fair was great, the interaction was very vivid with the students, and we loved the fact that it was really easy to communicate with prospective students. We are very satisfied by the number of leads that we have collected and we think that it is great joining the fair.…
TOP-5
On behalf of TOP-5 Programs, I would like to thank Begin Group for the recent great online fair in Latin America. Within the first week after the event, we've already signed 5 contracts with new clients, and that's just the beginning. Begin always has a high quality of…
Campus France India
We were pleasantly surprised at the smooth organization of the entire fair and the webinars. Definitely looking forward to the next year’s events!
BizEnglish Academy
I was incredibly impressed by the platform. It was an amazing way for us to connect with many markets. I really enjoyed the virtual rooms/booths that we had and how we were able to load additional information here.
Y SCHOOLS
I am thankful to the Begin team for the big amount of work provided so that we international institutions can promote our programs. Congratulations on the event yesterday, good luck for the other ones to come, and looking forward to working with you again soon.
American University of Sharjah
Our team members were happy with their interactions with visitors at Online Edu Fair in Central Asia, especially during the webinar.
West University of Timișoara
We enjoyed the collaboration with the Begin Group staff, very efficient and on point. Nice concept of the platform and good synchronization of the online presentations.
Tallinn University
Thank you for the extremely well-organised online event! We were impressed by the overall look of the fair platform, the user experience was great and the interactions with students were also made very easy to manage.
Montpellier Business School
The concept of virtual fair is really great, it was well organized and one can participate without any difficulty.
Ovidius University of Constanta
The organizers and moderators talked and emailed me through all the stages and details of the event and were very helpful and supportive when my technical abilities faltered. It was an extremely positive experience and I am very pleased to have met the Begin team. I am really…
A&T Smart Study
Thank you so much for our participation in your Online Fair in Central Asia on June 9th. It was Great job! Also thank you for the list of fair visitors. Let’s keep in touch. I wish you, your loved ones and your teams all to remain healthy, safe and well.
BizEnglish Academy
I was incredibly impressed by the platform. It was an amazing way for us to connect with many markets. I really enjoyed the virtual rooms/booths that we had and how we were able to load additional information here. There was 1 thing that I noticed which was something that…
Middlesex University Dubai
Thank you very much for this and for the absolutely amazing online fair! So well organised – as usual!
Y Schools
I am thankful to Begin Group team for the big amount of work provided, so that we (international institutions) can promote our programs. I am particularly grateful for your close follow-up and for being so responsive. Congratulations for the online event in Russia, good…
American University of Sharjah
Our team members were happy with their interactions with visitors to yesterday's event, especially during the webinar.
Viet Duong International Education Development Company
Many thanks for all well arrangement and nice support conducted by Begin Group. It was amazed to have massive students and parents attending the Fair. I am so grateful to Begin Group passing me the qualified leads. I am more than happy to be associated with Begin Group in…
Near East University
We would like to express our gratitude for having given us the opportunity of participating in your event. The Begin India Tour, Autumn 2019 was indeed an exemplary experience. We successfully advertised the faculties and facilities of Near East University via a neat marketing…
James Cook University
Thank you for passing on the leads, we had a good footfall in all 3 locations and I did receive some quality leads. Will be more than happy to be associated with Begin Fairs in the future.
The Emirates Academy of Hospitality Management
Many thanks once again for a high quality organization of the Undergraduate Fair in Moscow. It was a pleasure to participate in the Fair and see a high interest of the visitors for our university. I was truly amazed by the level of support provided by your colleagues during…
Ecole hôtelière de Lausanne
I would like to take this opportunity to thank you & congratulate you and your team for a successful fair in India. Overall we are quite happy with the event and I hope to attend your next fair in India.
Institute of Technology Carlow
I’d like to take the opportunity to express how impressed I am by the level of organisation at your fairs. They really are excellent and I hope to take part again next year. I will recommend Begin Fairs to anyone that I can!
Istanbul Aydın University
I sincerely would like to thank Begin Group family for their hospitality and efforts during the education fair.
We were warm welcomed. The student participation was massive for each fair and the segmentation of the students were well selected. I am very impressed by the…
Collège du Léman
We would like to thank you sincerely for the excellent boarding school events organized last week by Begin Group in Astana and Almaty.
In particular, thanks to you for arranging the taxi transfers so well - it was tremendously reassuring to find the taxis at each venue exactly…
Lappeenranta University of Technology
We have very positive impressions of all three fairs in India, everything was organised very well. I was impressed by the quality and number of visitors – the majority of students was very well prepared before they came to talk to us. Also all support services for fair participants…
The American International School – Salzburg
Thank you again for your excellent organization with the recent fairs in St. Petersburg and Moscow.
Emporia State University
I found the fairs in Astana, Almaty, and Bishkek to be very good. I had many good conversations with good quality students.
Athens University of Economics and Business
Thank you for all your help and support throughout the exhibitions. The events were perfectly organized and the quality of candidates was very good (even though most of them did not have the required work experience to apply to our program, as we already discussed after…
The Department of Tourism, Philippines
I would like to express our appreciation for all the assistance you have provided to the Philippine ESL delegation during the Begin Lingua Fair in Moscow and St. Petersburg. The opportunity you gave us to make a presentation on the Philippines in a seminar, I believe, gave…
Lappeenranta University of Technology
We'd like to thanks for such a wonderful organization of the Fairs and all support from your staff! Good luck!
Daugavpils University
Thanks for the sent email and collected students' contacts! The organisation of the Almaty fair was great (as always). It is a pleasure to participate in the Begin Group fairs.
Rishworth School
We had a great time in Russia and the Event on Sunday proved to be a great success. Your staff were all very helpful and did a great job.
Contact us
Complete the short form with your information and message and one of our team members will get to you as soon as possible.
Complete the short form with your information and message and one of our team members will get to you as soon as possible.
info@begingroup.com
+49 (30) 3080-7313
Breite Str. 9,14199 Berlin, Germany